大学职业资格刷题搜题APP
下载APP
课程
题库模板
WORD模板下载
EXCEL模板下载
题库创建教程
创建题库
登录
logo - 刷刷题
创建自己的小题库
搜索
【单选题】

Passage Two:Questions 56 to 60 are based on the following passage.Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s preference, is that it’s one person’s opinion. But because the two big cola (可口可乐) companies—Coca-Cola and Pepsi Cola are marketed so aggressively, we’ve wondered how big a role taste preference actually plays in brand loyalty. We set up a taste test that challenged people who identified themselves as either Coca-Cola or Pepsi fans: Find your brand in a blind tasting.
We invited staff volunteers who had a strong liking for either Coca-Cola Classic (传统型) or Pepsi, Diet (低糖的) Coke, or Diet Pepsi. These were people who thought they’d have no trouble telling their brand from the other brand.
We ually located 19 regular cola drinkers and 27 diet cola drinkers. Then we fed them four unidentified samples of cola one at a time, regular colas for the one group, diet versions for the other. We asked them to tell us whether each sample was Coke or Pepsi; then we yzed the records statistically to compare the participants’ choices with what mere guess-work could have accomplished.
Getting all four samples right was a tough test, but not too tough, we thought, for people who believed they could recognize their brand. In the end, only 7 out of 19 regular cola drinkers correctly identified their brand of choice in all four trials. The diet-cola drinkers did a little worse-only 7 of 27 identified all four samples correctly.
While both groups did better than chance would predict, nearly half the participants in each group made the wrong choice two or more times. Two people go all four samples wrong. Overall, half the participants did about as well on the last round of tasting as on the first, so fatigue, or taste burnout, was not a factor. Our preference test results suggest that only a few Pepsi participants and Coke fans may really be able to tell their favorite brand by taste and price.
第56题:According to the passage the preference test was conducted in order to ________.

A.
find out the role taste preference plays in a person’s drinking
B.
reveal which cola is more to the liking of the drinkers
C.
show that a person’s opinion about taste is mere guess-work
D.
compare the ability of the participants in choosing their drinks
题目标签:可口可乐
手机使用
分享
复制链接
新浪微博
分享QQ
微信扫一扫
微信内点击右上角“…”即可分享
反馈
收藏 - 刷刷题收藏
举报
刷刷题
参考答案:
刷刷题-刷题-导入试题 - 刷刷题
参考解析:
题目纠错 0
发布
刷刷题-刷题-导入试题 - 刷刷题刷刷题-刷题-导入试题 - 刷刷题刷刷题-刷题-导入试题 - 刷刷题
刷刷题-刷题-导入试题 - 刷刷题
刷刷题-刷题-导入试题 - 刷刷题
刷刷题-单词鸭