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【单选题】

Advertising played a vital role in the change of the American economy from one in which most goods were produced and sold locally to one developed mainly by brand names and products sold nationally.
Before the 1880s, most advertisements consisted entirely of print. The print itself was primarily informational: it described the product and where it could be achieved. The few images that ads contained were highly stylized. Very few ads featured slogans (口号,标语) or brand names.
Beginning in the 1890s, however, advertisements experienced a great change. They began to look like advertising today, focusing on visual images, slogans, catch-phrases, and importance of individual’s health and psychological wealth. The J. Walter Thompson advertising agency sold Scott tissue by warning consumers of "the troubles caused by harsh toilet tissue". Lucky Strike sold cigarettes to women first by using the slogan "Reach for a Lucky instead of a sweet" and later by describing cigarettes as "torches of ," as symbols of modern values. The author’s purpose of writing this passage is to ______.
A. describe the characteristics of the advertisements in early days
B. persuade people to pay attention to the importance of visual images in advertising
C. tell people the development and role of American advertising
D. explain how to sell goods by advertisements nowadays

A.
Advertisements helped to transform American values. They made Americans aware of such "problems" as halitosis (口臭) and strange smell of body. More seriously, they helped promote a shift from an emphasis on savings toward consumption. They also helped to shift from a culture mainly toward words to the one toward visual images.
题目标签:口号标语
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举一反三

【单选题】What is the slogan (口号)of the 2008 Beijing Olympics?

A.
Green Beijing, Green Olympics
B.
Faster, Higher, Stronger
C.
One World, One Dream
D.
Run faster, jump higher, throw further

【单选题】2014-2015羽超联赛的口号是什么?()

A.
“羽超邀您共享”
B.
“羽超和您共享”
C.
“激情羽超、与您共享”
D.
“羽超与您共享”

【单选题】下面宣传标语中有语病的一项是( )

A.
全家光荣,一人参军;天下兴亡,匹夫有责。(社区标语牌)
B.
润肺化痰,止咳平喘;护喉利咽,生津补气。(药品广告)
C.
点燃激情,传递梦想;凝聚爱心,支援灾区。(街头横幅)
D.
保护草坪,请勿踩踏;爱护花木,请勿采摘。(公园告示牌)

【单选题】在四川长虹集团,体现企业文化、激发员工斗志的标语随处可见。这属于企业文化的

A.
对上维系与传承渠道
B.
对下维系与传承渠道
C.
对外维系与传承渠道
D.
对内维系与传承渠道

【单选题】客人们走进会议室,发现一个奇怪的现象;墙上贴着“禁止吸烟”的标语,而桌上却摆着烟灰缸。以下各项最符合主人心理的是( )。

A.
主人是支持禁烟的,摆上烟灰缸只是为了考验客人们
B.
主人的思维是混乱的,做出了自相矛盾的事情
C.
主人既不反对禁烟,也不赞成禁烟
D.
主人实际上是允许客人们吸烟的

【单选题】义和团的反帝口号是______。

A.
扶清灭洋
B.
反清复明
C.
反清灭洋
D.
灭洋复明
相关题目:
【单选题】What is the slogan (口号)of the 2008 Beijing Olympics?
A.
Green Beijing, Green Olympics
B.
Faster, Higher, Stronger
C.
One World, One Dream
D.
Run faster, jump higher, throw further
【单选题】2014-2015羽超联赛的口号是什么?()
A.
“羽超邀您共享”
B.
“羽超和您共享”
C.
“激情羽超、与您共享”
D.
“羽超与您共享”
【单选题】下面宣传标语中有语病的一项是( )
A.
全家光荣,一人参军;天下兴亡,匹夫有责。(社区标语牌)
B.
润肺化痰,止咳平喘;护喉利咽,生津补气。(药品广告)
C.
点燃激情,传递梦想;凝聚爱心,支援灾区。(街头横幅)
D.
保护草坪,请勿踩踏;爱护花木,请勿采摘。(公园告示牌)
【单选题】在四川长虹集团,体现企业文化、激发员工斗志的标语随处可见。这属于企业文化的
A.
对上维系与传承渠道
B.
对下维系与传承渠道
C.
对外维系与传承渠道
D.
对内维系与传承渠道
【单选题】客人们走进会议室,发现一个奇怪的现象;墙上贴着“禁止吸烟”的标语,而桌上却摆着烟灰缸。以下各项最符合主人心理的是( )。
A.
主人是支持禁烟的,摆上烟灰缸只是为了考验客人们
B.
主人的思维是混乱的,做出了自相矛盾的事情
C.
主人既不反对禁烟,也不赞成禁烟
D.
主人实际上是允许客人们吸烟的
【单选题】义和团的反帝口号是______。
A.
扶清灭洋
B.
反清复明
C.
反清灭洋
D.
灭洋复明
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